Local Search

Target your local audience. We submit your site to local search engine programs like Google® Local, Yahoo!® Local, Live Search (MSN) and Local.com®. * For brick-and-mortar businesses only; not available to online-only businesses.
Local search is an important part of Search Engine Optimization. Local searchers are often ready to buy, and the local search market could grow almost 400% in 2010. Want another number?

Just as many small business owners want to stop spending so much money on the yellow pages and move their marketing dollars to the web, shoppers and information seekers will choose the web over the yellow pages in greater frequency in coming years. With that in mind, local search offers a great opportunity for small businesses (especially) to reach customers on the web. Those of you who take advantage of this opportunity sooner, rather than later, have the best chance to win in the end.

We introduce small business owners to the different Local Search products and marketing opportunities offered by each of the main search engines.

Local SEO for Organic Search Rankings

Organic search results are the usual listings you see when you do a search in Google, Yahoo or MSN. Good rankings in organic search will drive the bulk of the traffic to your website. It is here where we can also target a wider range of keywords to maximize the local traffic your website receives.
We have a deep understanding of how the search engines operate and have stayed ahead of the curve when the engines make changes to their ranking algorithm. You'll see long term benefits from our experience in developing local seo strategies.

Optimized Placement in Local Search Engines

Within the last couple of years the search engines have been providing improved "local search" features. Google in particular has been embedding these "Maps" inside their search pages as part of their Universal Search results. This has opened new opportunities for local businesses and requires different techniques, from organic SEO, to get exposure there. We can help your business get more exposure with Local Maps SEO. As Maps usage grows it is becoming more important to be seen here as well as in organic search.

Geo-Targeted Pay Per Click Advertising

For some, Pay Per Click (PPC) is an important advertising method to target multiple areas and wider ranges of keywords for multiple products or services as a way to get immediate results while we wait for organic SEO efforts to kick in. Our geo-targeting techniques, keyword insights and landing page optimization will help you develop a local PPC campaign that produces a high return on investment.

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